3400 Dufferin St, Toronto ON, M6A 2V1 Ph: (416) 781-5271
About Plaza Pontiac Buick GMC
For the past 47 years, Plaza Pontiac Buick GMC Inc. has been an integral part of North York’s
evolving community, growing from a tiny location on Bathurst Street to today’s landmark dealership at 3400 Dufferin Street.
The current 90,000 sq.ft. dealership, situated on seven acres of land, is a far cry from the original storefront location opened by
Morris Stein in 1956, which was no larger than a small variety store. At the time, there was only one vehicle on display and the entire
inventory of new vehicles was stored offsite at Keele and Trethewey. In 1959, after quickly out-growing the available space, Stein took
over an existing dealership at 989 Eglinton Ave. W. In 1966, construction was completed on the current building, and the dealership
began selling
Pontiac,
Buick and
GMC vehicles.
Owner Robert Stein, who is the third generation of Steins to operate Plaza Pontiac Buick GMC—his father, Herbert, began
running the dealership in 1968—says automotive sales have changed over the years, but the family’s focus on customer service
has remained a constant.
"Obviously, the cars themselves have changed considerably in 51 years and the industry is far more competitive. There are more
manufacturers and more models than ever," Stein says. "But it’s customer service that sets us apart. It’s what
we’ve always believed in." And a loyal customer base is testament to Plaza’s success:
"We have one customer who bought his first car at our Bathurst Street location more than 51 years ago who still deals with
us. There are lots of loyal customers, but he’s one of the long-term guys."
Plaza Pontiac Buick GMC goes the extra mile for it’s customers, offering a number of value-added services that have helped the
dealership remain one of the largest volume Pontiac Buick GMC dealerships in Canada:
"We wash every car we service," says Stein, "whether it’s just an oil change or a major repair." Plaza also offers a
free shuttle service, an in-house restaurant and free coffee for customers.
As well, regular car care clinics give new and used vehicle customers an opportunity to learn how to maintain their purchase,
while getting to know the dealership’s staff. There is always free food and prizes for participants.
And still, with all the extras, Plaza Pontiac Buick GMC continues to offer competitive vehicle and service pricing, as well as daily
service specials performed by GM Goodwrench trained technicians in a fully equipped service department.
Plaza is truly a full-service dealership—besides the
new and
used car selection and
service department, customers have convenient one-stop access to a
body shop and GM parts store, which stocks a wide variety of
GM parts and accessories as well as a complete line of Goodyear, Michelin and Uniroyal tires.
The addition of Plaza’s web site—www.plazagm.com—has added another element of convenience, allowing customers to
search the vehicle inventory,
apply for pre-approved credit and
book service appointments.
Visit Plaza Pontiac Buick GMC, located right across the street from Yorkdale Shopping Centre, to discover
the difference that selection, convenience, customer service and nearly half a century of automotive experience can make to your next
vehicle purchase.
